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4 best ways to use Salesforce Marketing Cloud for ABM in 2023

Pardot Marketing clouds

As always, Salesforce has brought in an innovative solution called Marketing Cloud Account Engagement or Pardot, for marketers to retain and understand their top accounts, improve pipeline quality, and multiply their revenue. Marketers can use the Salesforce Pardot to do Account-based marketing and gain these three R’s- Relationships, Reputation, and Revenue. So, beyond revenue, relationships, […]